Parekh e-Com and Warehousing Services (PEWSPL) is a 3PL company serving the chemicals, paints and agro-chemicals industries. Its new website went live in July 2025 with no search rankings. We have managed its SEO since August 2025.
Target keywords in Google’s top 100, out of 50, Aug 2025 to Sep 2026
Target keywords in Google’s top 3 in Sep 2026, four of them at #1
Monthly sessions from organic search, Aug 2025 vs Aug 2026
Share of contact form submissions from organic search, Jul 2025 to Sep 2026
Rankings: Adtric rank tracker, 50 keywords. Sessions and form submissions: Google Analytics 4. Search data: Google Search Console.
A new website starts with no search history. In August 2025, none of the 50 keywords we agreed with the client ranked in Google’s top 100, and the site received one click from Google that month.
Broad terms such as “3pl logistics” and “warehousing services” are led by large national companies. A new site was unlikely to rank for them quickly, so we needed a plan that would show results sooner.
We started with the industries Parekh Services specialises in. Buyers in these sectors search for specific terms, such as “chemical warehousing” or “paints 3pl”, and there is less competition for them.
We built a list of 50 keywords across the company’s services and the industries it serves, and assigned each one to a page on the site.
We optimised the chemicals, paints and coatings, and agriculture pages for the terms buyers in those sectors use. These pages gave the first rankings.
We published blog articles on chemical warehousing, 3PL for paints and coatings, agri warehouse management and logistics for pesticides.
We checked rankings 29 times between August 2025 and September 2026 and updated pages based on what moved and what did not.
Screenshots from the client’s Google Search Console and Google Analytics 4 accounts, and our rank tracker. Click a screenshot to view it at full size.
2,190 clicks and 60,900 impressions from Google. Weekly clicks went from close to zero in the first two months to 60 to 80 by September 2026.
Impressions for searches that don’t mention Parekh went from 143 (Sep to Nov 2025) to 6,750 (Jun to Aug 2026). Most clicks still come from people searching for the company by name.
Contact form submissions by channel, July 2025 to September 2026. Organic search accounted for 106 of 170 (62%). AI assistants accounted for 14, from 35 visits.
| Search on Google Search | Page Page | 7 Aug 2025 7 Aug | Best Best | 15 Sep 2026 15 Sep |
|---|---|---|---|---|
| chemical 3pl | Chemicals | Not in top 100 | #1 | 1 |
| hazardous chemical 3pl | Chemicals | Not in top 100 | #1 | 1 |
| paints 3pl | Paints and coatings | Not in top 100 | #1 | 1 |
| paint and coating warehousing | Paints and coatings | Not in top 100 | #1 | 1 |
| chemical warehousing 3pl | Chemicals | Not in top 100 | #1 | 2 |
| chemical warehousing solutions | Chemicals | Not in top 100 | #2 | 2 |
| agri 3pl | Agriculture | Not in top 100 | #2 | 2 |
| agriculture supply chain solutions | Agriculture | Not in top 100 | #4 | 4 |
Source: Adtric rank tracker, 29 checks from 7 Aug 2025 to 15 Sep 2026. 15 of the 50 keywords now rank in the top 100. Broader terms such as “3pl logistics”, “cold chain logistics” and “warehousing services” do not rank yet and are the focus of the next phase.”
Keyword research · On-page SEO · Content · Rank tracking
Google Search Console · Google Analytics 4 · Adtric rank tracker
SEO Lead · SEO Executive · Content Writer
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