



The brief
Zydus wanted to raise awareness of liver health and NASH (non-alcoholic steatohepatitis) in a way people would stop and read.
What we did
- Created the campaign around film-inspired lines, such as “Liver hai ki maanta nahi”
- Made GIF and short video creatives for higher engagement
- Kept medical messages simple and accurate
Related services: Social media creatives, Motion graphics