United: social media for a pressure cooker brand

Social media creatives for United pressure cookers, mixing gifting, festive and playful posts to keep a legacy brand relevant.
Client
United (United Ekta Group)
Industry
Home and kitchen appliances
Scope
Social media creatives
United (United Ekta Group) social media creative 1
United (United Ekta Group) social media creative 2
United (United Ekta Group) social media creative 3

The brief

United is one of United Ekta Group’s oldest brands. It needed social content that feels current while selling cookers.

What we did

  • Created gifting posts, such as “Gift a smile to yourself and a child”
  • Made playful posts, like a maze puzzle and a pressure-release yoga joke
  • Kept the United red and the new group identity across posts

Related services: Social media creatives, Social media marketing

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