Sanjhi: brand creation and packaging for cold-pressed oils

Brand creation and packaging for Sanjhi, a range of unrefined, cold-pressed oils by Elitecon International: extra virgin olive, mustard and sunflower.
Client
Sanjhi (Elitecon International)
Industry
Food (edible oils)
Scope
Brand creation, packaging design, ad creatives
Sanjhi (Elitecon International) brand and packaging design 1
Sanjhi (Elitecon International) brand and packaging design 2
Sanjhi (Elitecon International) brand and packaging design 3

The brief

Elitecon International wanted a premium oil brand that signals purity and stands out on the shelf.

What we did

  • Created the Sanjhi brand name treatment and identity
  • Designed labels for extra virgin olive, mustard and sunflower oils, each with its own ingredient visual
  • Made launch ads: “Nature’s goodness in a bottle” and “Every kitchen. One promise.”

Related services: Branding and identity design, Packaging design, Ad creatives

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