Impressions up 160% in three months
The brief
IEX, India’s power trading exchange regulated by the CERC, needed to reach the right stakeholders, members and clients to build awareness and generate enquiries.
What we did
- Built a paid media plan for Google, Facebook, LinkedIn and X
- Created landing pages for brand, sustainable energy and energy trading searches
- Targeted market participants by role and industry
Result
Campaign impressions grew 160% in three months.
Related services: Performance marketing, Landing page design
